With BigTime’s operating platform, your service firm can access real-time insights into various areas of your business. BigTime is a Professional Services Automation software, also known as a PSA, and it has been designed to support the entire firm, from the moment you land a client, to the point where you analyze how the project went. With features that support and streamline time tracking, billing and invoicing, resource management, project management, reporting, analytics and integrations, BigTime can boost your business and help you accelerate its growth.
Once BigTime is up and running, all that’s left to do is make sure that you feed enough leads into the platform to improve your growth and revenue. One of the best ways to do this, for the smallest investment, is to add HelpSquad’s managed live chat service to your website, landing pages and emails. Live chat has been shown to double the leads generated through website traffic, and the leads generated through live chat can then be organized based on their issues. This segmentation can help with A/B tests and different sales approaches.
On top of that, the conversations themselves can be recorded, stored and organized into BigTime. These conversations can provide important insights into issues with your services, messaging or sales funnel, and then the insights can be used to improve various aspects of your firm to increase customer satisfaction and your conversion rates. For example, if your prospects contact your live chat to ask certain questions about your service, you can then answer these questions preemptively in your ad campaigns, so that only the most qualified and interested prospects click on your ads. This can dramatically increase ROI, especially when legal ads can cost hundreds if not thousands of dollars.