ConvertFlow can help you optimize your marketing campaigns by creating and launching A/B test multi-page funnels that can target various segments of your online market. ConvertFlow offers templating, response-based action programming, integrations with various other tools, and automation triggers. When all of these features come together, you can not only build landing pages in almost no time, you can also delve deeper into the details and mechanisms of your sales funnel to greatly improve your conversion rates and ROI.
To further improve the conversion rates of your ConvertFlow landing pages, you can add live chat capabilities. Live chat is preferred by many website users because of its speed and accessibility, so if any visitors have questions before converting, they are much more likely to use live chat to ask those questions than picking up the phone or sending an email. However, even after discussing with a customer and answering all of his or her questions, the customer might still abandon the shopping cart and not make a purchase. Luckily, with live chat, you will have this customer’s email address, and if the issue behind the drop out can be fixed, you can contact the customer with a tailored offer in order to make a sale.
The conversations recorded through the live chat can also be stored, aggregated and then analyzed to see if there are common issues and questions that come up. The questions can then be addressed in the copy of the landing page, and in your advertisements to further increase your conversion rates and ROI. The information can also be used when tailoring new offers and marketing campaigns, or when redesigning your product/service to improve its market appeal. All in all, the information that you gain through your live chat can be invaluable.