LeadMaster offers a CRM + Marketing Automation + Help Desk All-In-One solution. With LeadMaster, managing your clients, automating your marketing process, and streamlining your sales funnel becomes much easier.
HelpSquad works particularly well with the Marketing Automation Tools found in LeadMaster. For example, the built-in email marketing feature can be augmented by live chat capabilities. Live chat can not only generate more leads for your email campaigns, it can also be integrated into the emails themselves, so that when you send out an offer, you have a higher chance of converting a prospect who has any doubts or questions about the product or service. It’s often the case that a sales process will fail right before finalization because the customer cannot get in touch with a representative who will clear some things up for the customer. With live chat capabilities embedded into your emails, you stand to increase your conversion rate.
LeadMaster also has built-in features that allow you to easily develop and deploy landing pages. Landing pages have the same problems as email – if customers have a question that is unanswered, they might not make a purchase. HelpSquad’s managed live chat service can be integrated into your landing pages as well, increasing conversion rates across the board.
Finally, leads generated through live chat can be marked as such and the conversations can be recorded into LeadMaster’s CRM. These leads are then fed into the Lead Management tools of the CRM so they can be categorized, analyzed and targeted properly.