03 Jan Blog
The True Cost of “Free” Live Chat Software
A search query for “free live chat software” yields over seven hundred million results on Google. Everyone is looking for free live chat software. If you want a better website than your competitors, that should worry you. One recalls an old quote from George Patton: “If everyone is thinking alike, then somebody isn’t thinking.” What’s … Continued
17 Jul Blog
B2B Lead Generation Services You Shouldn’t Use—And Why
For the inexperienced B2B business, getting new leads is a simple proposition. It’s practically a law of physics: The more lead generation services you use, the more leads you get. After all, who doesn’t want more leads? If you can maximize your incoming leads by employing as many lead generation services as possible, that’s the … Continued
09 Jul Blog
The Top 4 Procrastination Behaviors that Guarantee Failure
Read the comment section in any post about procrastination behaviors and you’ll see some version of the same joke: I’ll deal with it later. Funny and all. But procrastination is serious business, and you should deal with it. As in right now. According to one psychologist (Michael Neenan), procrastination isn’t just a little bit harmful. … Continued
17 Jun Legal
83 Tools and Resources for Personalizing and Optimizing Your Emails, Lead Generation, and Marketing
Everyone knows how to sell online. You stick to a simple acronym: AIDA. Attention Interest Desire/Decision Action Then you set up a website and… …you have no idea what to do next. Fortunately, there are tools for people who have been in this exact scenario. But while it’s always good to be able to create … Continued
09 Jun Blog
Landing Page Psychology: 8 Ways to Make More Sales
I was helping my brother with an estate sale once, and he was having trouble selling what we both thought was the prized item: a perfectly good printer. The printer had no major flaws. It was new-ish. He just didn’t need it anymore. The price was appropriate. In fact, it was a total bargain for … Continued
03 Jun Real Estate
Real Estate Agents: Want Personal Connections with Web Visitors? Stop Treating Them Like Cattle
Many real estate agencies hold two simultaneous thoughts in their heads: “I want more traffic, more leads, and a website real estate agencies hold two simultaneous thoughts in their heads: “I want more traffic, more leads, and a website…
29 May Blog
Set Up a Live Chat Service and Go Home at 5 o'Clock
Mike Figliuolo, the founder of Thought Leaders, was a tough guy. A former US army platoon leader. An entrepreneur. A certified Master Fitness Trainer. Not exactly the type of person you would expect to have a heart attack at 43. Despite all his accomplishments, Figliuolo learned one important lesson: he wasn’t making time for his … Continued