Ontraport is a sales and marketing platform that will help you build, automate and scale your business. With Ontraport, all your data and tools will be centralized in one platform, which will allow your operations to run faster and more efficiently. You will also have more information at your fingertips about each contract, and Ontraport is customizable, being able to grow as your organization grows. Other features that come with Ontraport include a CRM, and tools that will improve the operations of your marketing, sales and management teams.
Live chat can be an integral part of your sales process, being right at the bottom of the sales funnel on your landing pages. By the time prospects reach your landing page, they are quite familiar with what you have to offer, and many of them will convert into customers. However, there will be a number of prospects that would need to get more information before they make their purchasing decision. This is where a live chat solution can help. By being present on the landing page, live chat can provide this information to these prospects and help steer them towards conversion.
Live chat can also increase the ROI of your marketing and sales budgets in other ways. On your landing pages, it will increase the ROI of your advertising budget, since you will generate more sales from the ads that send prospects to your landing pages. It will also increase the ROI of your SEO budget, by increasing the number of leads generated through your existing website traffic. Your advertising and marketing budget ROIs will be further improved by the data that you gather from your live chat conversations, which can generate insights into how to improve your messaging, provide better deals and address issues with your service. This data will also help you increase retention rates, and the rates at which your customers refer your business to other people.