Michael Kansky

As the business world becomes more globally connected every day, offshore outsourcing has become a popular option for businesses large and small. Also known as offshore business process outsourcing (BPO), offshore outsourcing means hiring overseas workers to complete work for your business. 

Part of becoming an effective business is looking for ways to cut costs, free up time, and focus on core aspects of the business. This is why so many business leaders turn to business process outsourcing (BPO). Outsourcing allows businesses to expand their teams and improve their customer satisfaction faster than they thought possible.  BPO … Continued

What Is a Good Answering Service An after-hours answering service is a useful business tool. It provides coverage of customer communications when the in-house team is away. Of course, a business must be able to trust the service provider to ensure its customers are in good hands. To do that, look for specific characteristics from … Continued

If you are implementing or re-designing an existing SMS Chatbot, this article is for you. Here, we review all the basic principles of SMS Chatbots and their best applications. We discuss the major differences between SMS Chatbot and a traditional web chatbot. We also show examples of successful SMS chatbot implementations powered by conversational AI. … Continued

Providing consistent, fast, and helpful support to each customer can be a challenging goal for a contact center to achieve. A robust library of canned responses is a must have for contact centers to keep favorable customer satisfaction scores. Having an arsenal of ready-to-use, plug-and-send responses to common customer questions will lead to desired customer … Continued

What are B2B marketing channels you are using in 2023? Do the current strategies and channels you use deliver the desired results in terms of ROI? Chances are you are looking for a better option, better marketing strategy to generate results for your business. The beginning of every new year is a great time to … Continued

Are you a digital marketing agency, website development firm, SEO firm, PR firm or a niche industry expert with 200 or more active clients? If you answered “Yes” to any of the above, read on! Live chat software for websites is still a fairly new technology with penetration below 9% across the web. This means … Continued

SEO is essential to having your real estate website generate traffic. As the web evolves so do the ways we hunt for information, products, and solutions. Social Media Networking has taken the web by storm as of late, and has become even more relevant than search engines. Social Media Networking like Digg.com & Stumbleupon.com are … Continued

Think of the most competitive vertical market out there. I think Real Estate would pass through your mind. There are more real estate agents per Capita than we require. I hope we agree on that. So how do real estate agents compete? They do the same thing just different ways: email marketing, website optimization, direct … Continued