Jessica Eyre

When you’re a “solopreneur,” you have to do everything: the sales, the books, the customer service, even the coffee runs! Maybe you plan to continue going it solo, or maybe you’d like to expand to have a staff someday. Either way, juggling every aspect of your business can be a pain, but considering the high … Continued

“The car-buying experience is infamously frustrating to American consumers and especially to millennials, who want to handle as much of the process as possible online,” says Dale Buss, an auto business expert. How can you make your auto dealership stand out as a pain-free place to buy a car? Research by Hyundai found that all … Continued

When it comes to real estate, it seems everyone knows an agent. The field is crowded, and competition can be fierce at times. So how do you stand out and differentiate yourself to grow your clientele and close more deals? Know Who You Are and Stick with It Understanding who you are and what you … Continued

As someone in the car sales business, you have probably heard these fears and complaints customers have about buying a car: “I’m afraid I’ll get ripped off.” “Feel like salesmen always take advantage of my ignorance about cars.” “Am not good at negotiating.” “I don’t like car shopping because it seems like salesmen try to … Continued

There’s only so much you can do during the work day. And if you’re a real estate agent, that day doesn’t usually fit neatly inside the typical 9 to 5. (Sorry, Dolly Parton).   Even though we all want to be able to do it all, for most of us, that’s a pipe dream.  And … Continued

There’s a stereotype that millennials are self-obsessed and over-opinionated, but when you work in higher education, you know that’s rarely true. Many millennial students are dedicated to learning all they can about a variety of important subjects and are willing to consider alternate opinions. These, of course, are great qualities. But they do mean that … Continued

In the highly competitive world of higher education, lead generation—and, better yet, qualified lead generation—is where it all begins for college and university marketing teams. Having a few extra ways for colleges and universities to provide customer service, such as live chat and text, can make all the difference in the sales process by making … Continued

Picture this: You’re interacting with a guest, helping her with her unique needs, when she asks you a question you just don’t know the answer to. You know where to find the person who knows the answer–he’s downstairs in the lobby–but you don’t want to make the guest wait, and you want her to have … Continued

Leaving one’s family behind to move to another country is hard enough; when we add second language learning and university coursework to the mix, we can see how foreign language students might struggle to feel connected to and stay engaged in our schools. How can we eliminate this barrier? How can we help foreign language … Continued