Notes from the team.
How COVID-19 Has Changed Customer Support
Longer hold times, lonelier customers, and a push toward AI automation. Here's what COVID changed about customer support and what companies got right.
How Customer Support Conversations Can Help You Improve SEO
Your support team hears the exact questions customers type into Google. Here are 5 ways to turn those chats into content ideas and SEO marketing wins.
14 Ways To Improve Customer Experience For Small Businesses
Fourteen small business owners share what actually moves the needle on customer experience, from handwritten notes and FAQ pages to live chat and surprise offers.
5 Smart Strategies That Help Avoid Losing Loyal Customers
Customer churn quietly eats small business revenue. Five marketing strategies from Emmanuel Probst and other experts on keeping the loyal clients you already have.
4 Ways You Can Boost SEO Using Instagram
Instagram alt text, bio formatting as H1/H2/H3, and tagging tactics that push your marketing further than likes and follower counts on the app.
3 Best Practices to Increase Sales with Google AdWords
Three Google AdWords practices that actually move sales: research keywords like your buyer, mix tools beyond Keyword Planner, and split test your ad copy.
How a Polished Website Builds Trust with Customers
Visitors form an opinion of your site in 50 milliseconds. See how clean design, honest copy and customer-focused marketing build real trust online.
9 Landing Page Best Practices for B2B Businesses
Nine B2B landing page best practices from marketing pros, covering clear CTAs, trust signals, opt-in forms, digital assistants, and conversion-focused design.
8 Tips For Running A Customer Experience Survey
Eight tips for running a customer experience survey that gathers honest feedback, fixes pain points, and feeds your lead generation with real customer data.
How Being Passionately Customer-Centric Leads To Greatness: Mason Bottle's Customer Success Story
Mason Bottle grew from a 2015 Kickstarter to 30+ products by listening to parents. See how customer centricity and live chat support fueled their growth.
5 Strategies for Remote Student Engagement
Five ways teachers keep students participating in remote learning, from virtual whiteboards to multimedia lessons that work alongside remote work schedules at home.
9 Lead Generation Strategies for Small Businesses
Nine lead generation strategies small businesses actually use, from referral programs and SEO to paid social ads, podcasts, and geo-targeted social monitoring.
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