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Brand Distinction for Your Website That Doesn’t Feel Fake
“Generally, by the time you are Real, most of your hair has been loved off, and your eyes drop out and you get loose in the joints and very shabby. But these things don’t matter at all, because once you are Real you can’t be ugly, except to people who don’t understand.” (The Velveteen Rabbit … Continued
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Why Live Chat Receptionist Services Reign Supreme
“Thanks for calling. We appreciate our customers, and your call is very important to us. Please stay on the line as all of our customer service representatives and serving others” I don’t know about you, but when I call a business and get a recording similar to this, I certainly do NOT feel like an … Continued
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9 (Non) Business Books to Read For Better Relationships in the Workplace
“Never trust anyone who didn’t bring a book with them.” ~ Lemony Snicket. Video might have killed the radio star, but it will never kill books. Even in the age of everything digital and many things automated, when it comes to real advice, people still turn to books. In the year 2019, 72% of adults … Continued
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How to Use Mindfulness Activities to “Hack” Your Procrastination
Mindfulness activities: Why do we need them daily? Procrastination is your brain being a whiny toddler. As we discussed in our recent article, How to Stop Procrastinating by Winning the War in Your Brain, when we procrastinate our brains turn on their pre-evolution instincts to avoid danger and unpleasantness. Some scientists call it the lizard … Continued
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Psychological Strategies in Marketing: 8 Principles That Actually Work
Hi there. Do you need a tissue after watching that? I sure did. Sorry to make you emotional, but it’s a perfect way to discuss psychological strategies examples in marketing. Duracell used a powerful tactic—emotional marketing. The bond between parents and children resonates with everyone, even the toughest viewers. That ad stirs emotions, making it … Continued
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Why Big Goals Don’t Work and Small Habits That Do
I have seen one man build an entire house with a glorified bowl and a stick. I know it sounds impossible, but there’s a video to prove it. For countless days on end, he works alone in the depths of the jungle. No electricity, power tools, or A/C. But with each pile of dirt, he … Continued
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How to Stop Procrastinating by Winning the War in Your Brain.
It’s 7 pm on a Friday and I’m going into panic mode. I’m pacing my living room floor, biting my nails and trying to calm down the feeling of a thousand butterflies in my stomach. What am I going to do? There is no time! I need to submit a story for peer review to … Continued
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We Spent a Week Throwing Curveballs at the Best Chatbots in the Game. Here’s What They Had to Say.
Do you know who Josh Kalk is? He’s a human curveball. Upon first glance, Kalk appears to be nothing more than your average Joe…a shy intellect if you will. The 44 year-old started out as a math and physics professor at a small state college in West Virginia and a small-time writer of his own … Continued
Financial Service
Website with Live Chat: A Little Story About CPA Beauford, Told in GIFs
This is a story about how website with live chat made one man very happy. Beauford was having a busy Monday. It all started, as it usually does, with an alarm clock. (Beauford was an old-fashion kind of guy and liked to use an old-fashion alarm clock. None of that new generation mumbo-jumbo) And so … Continued
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Want to Attract Qualified Students to Your College? Use Honey.
In the mid-1960s a man walked into the Massachusetts Institute of Technology’s admissions office. “I’m here to study electronic surveillance technology,” he said. The statement caused some confusion since MIT had no record of the young man ever applying to the school. The fact that he also didn’t have a matriculation certificate complicated the matter. … Continued