What is one marketing strategy that lawyers use to promote themselves?  To help legal professionals promote themselves online, we asked marketing professionals and business leaders this question for their best insights. From employing video marketing to blogging opinions on legal questions, there are several strategies that lawyers use to help them market their services to … Continued

Everyone knows how to sell online. You stick to a simple acronym: AIDA. Attention Interest Desire/Decision Action Then you set up a website and… …you have no idea what to do next. Fortunately, there are tools for people who have been in this exact scenario. But while it’s always good to be able to create … Continued

It’s honorable to be essential. Everyday millions of essential workers show up for work to keep the world going amidst the COVID-19 outbreak. Healthcare, food, transportation and other industries must continue operations to ensure public health and safety. However, in these unprecedented times, many find themselves risking their own safety, health, and lives. As essential … Continued

In today’s digital age, customer service matters more than ever. With the advent of new technology constantly changing the way we do business and get questions answered, it’s no wonder that firms are putting customer service improvements at the forefront of their to-do list. Law offices are no different. In choosing a potential attorney, clients … Continued

One of the biggest pain points for any attorney’s office is how to obtain qualified legal clients. Sure, there are thousands of people out there claiming to need legal advice; however, how many of them are actually qualified candidates for your services? Live chat is the best way to find out. People may be coming … Continued

Every business concerns itself with how to grow and stay profitable, and every industry has its own ways of doing so. The legal industry can be especially tricky, since there are so many options when choosing potential legal representation. This is further complicated in a digital age, where people can spend hours combing different attorneys’ … Continued