
Web & Mobile
How to Create Effective Call-to-Action Buttons on Landing Pages
A guide to creating effective call-to-action buttons on landing pages. You can lead a horse to water but you can’t make him drink. You can lead prospective customers to your landing page, but you can’t make them click on your call-to-action button. What you can do is optimize the button so the prospect is more … Continued
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Web & Mobile
The Best Lehigh Valley Business Websites – HelpSquad’s Picks
As the 65th largest metropolitan region in the U.S., the Lehigh Valley has one of the most vital economies in the state of Pennsylvania. Therefore, it’s no surprise that the area is home to a plethora of successful and innovative businesses. What we at HelpSquad have also come to realize is that some of those … Continued
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Web & Mobile
Website Differentiators: Convert Over the Competition
How many people were in your H.S. graduating class? This might be a strange way to start an article on website differentiators, but humor me for a second. Stop and think back. Whom do you remember most vividly? I bet it’s not the guy that would be classified as Mr. Just-Another-Face-in-the-Crowd. The dude who had … Continued
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Web & Mobile
How to Optimize Your Website to Capture More Leads
In today’s marketplace, it’s necessary to have a reliable, user-friendly website. With the right combination of intuitive design and functionality, your online presence can generate traffic, strengthen your brand and increase sales. Here are a few ways you can optimize your website to capture more leads. Improve Your Website’s UX We are living in … Continued
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