Customer Service

How to grow a heating and air conditioning business and expand its customer base? To help HVAC companies understand how to grow a heating and air conditioning business, we asked business leaders and marketing professionals for their top tips. From planning a PPC strategy for seasonal trends to using online directories, there are several tactics … Continued

Ah, window shopping! What a fun activity, isn’t it? Whether it is browsing through the storefronts of New York City or checking out the mom-and-pop shops in your local town, sometimes the mere fix of looking at items on display is all you need.  Did you know that window shopping has been around for a … Continued

What is one customer service trend happening within higher education? How does this trend translate into a usable customer service tactic?  To help professionals in customer service in higher education, we asked business leaders this question for their best advice. From hosting interactive tours to treating students as clients, there are several strategies that may … Continued

The COVID-19 outbreak has had a significant impact on every facet of our lives, business being one of them.  In order to stay afloat during the pandemic, businesses had to adapt and evolve quickly. Very few, if any, areas of any company have remained unchanged. Customer support is no different. Health anxiety, social isolation, financial … Continued

Your customer support team is always on the front line to resolve customer queries, hear complaints and take feedback.  Their interactions with your customers offer lots of insights related to your business. If you apply them to your marketing strategies, you can get even better results.  But, did you ever think that these conversations can … Continued

What is one way to improve customer experience for small businesses?  To help you improve customer experience, we asked business leaders this question for their insights. From having a customer success team to creating an emotional connection, there are several ways to provide the right customer experience. Here are 14 tips to getting it right … Continued

Ah, the moment when you, as a small business owner, sign on a new customer!  You go through the onboarding process and get the client set up and settled in. You get excited about the upcoming opportunity. Maybe you share a round of high fives with your team or celebrate with a happy dance in … Continued

Customer satisfaction remains a critical aspect of any business looking for ways to differentiate itself and retain customers. According to studies, the average American consumer tells 16 other customers about a bad customer experience.   It’s no secret that unresolved negative customer experiences can be damaging for brands. According to extensive research, you need an … Continued

Nothing is stronger and more true than a parent’s love for a child. As a parent, you strive to make sure your children receive the best medical care, deliberate over which schools they should go to and which foods they should eat.  Wanting the best for your child becomes a passion.  Now, imagine taking that … Continued

“Dream big.” This piece of advice seems to pop up throughout our lives time and again. And as small business people, we do. We dream big. We reach for the stars. And we do what we love. We build business ventures, we find our audiences, and we try to serve our customers the best we … Continued