Notes from the team.
Psychological Marketing: 8 Strategies & Examples That Work
Most buying happens subconsciously. This marketing guide breaks down 8 psychological strategies, the science behind them, and real ad examples like Duracell.
Why Big Goals Don’t Work and Small Habits That Do
Jiro Ono spent decades perfecting sushi one step at a time. His story shows why small daily habits beat big goals, plus team management tips that stick.
How to Stop Procrastinating by Rewiring Your Brain for Action
Procrastination excuses like "I work better under pressure" get picked apart here, alongside the psychology behind delay and team management fixes that hold up.
Landing Page Psychology: 8 Ways to Make More Sales
Landing page psychology covers color choices, CTA contrast, point-of-view wording, and other marketing tweaks that quietly move visitors toward a sale.
65 Live Chat Statistics That Prove Live Chat Will Benefit Your Business's CX [Infographics]
65 live chat statistics covering wait times, conversion lifts, and customer preferences, pulled from Forrester, Gallup, Comm100, and other industry sources.
15 Tools To Run a Business Without Touching People
COVID-19 made physical contact a business risk. These 15 touchless tools support remote work, from contactless payments to voice tech and virtual meetings.
Bucks County Businesses Helping to Fight COVID-19
A roundup of Bucks County small businesses donating meals, healthcare supplies, and PPE during the COVID-19 shutdown, from Peace Valley Dentistry to Jay's Joint.
The CX of Event Planning During the Coronavirus
A fan's take on Sea.Hear.Now going silent on ticket holders during COVID, plus what event planners and hospitality teams should communicate now.
Ruby Live Chat vs HelpSquad: Choosing Live Chat Agents
Side by side look at Ruby Live Chat vs HelpSquad, covering features, package tiers, and pricing starting at $185/month versus Ruby's $249/month basic plan.
6 Out-of-the Box Ideas For Small Business Reopening
Six small business reopening ideas built from real COVID-era examples, including Little Greek Fresh Grill's community stores and remote work setups that stuck.
How COVID-19 is Changing Health Insurance
Lowen Anders lost her health insurance when COVID-19 ended her teaching contract. A look at how the CARES Act and other laws reshaped coverage rules.
The 9 Steps of How to Interview and Hire Remotely
With the average hire costing $7,645, vetting remote work candidates matters. Walk through 9 steps from posting the job to virtual onboarding and training.
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